{"id":18342,"date":"2008-11-14T00:00:00","date_gmt":"2008-11-14T00:00:00","guid":{"rendered":"http:\/\/www.odontosites.com.br\/odonto\/noticias\/sorridents-drilbla-crise-com-franchising.html"},"modified":"2012-05-29T11:35:31","modified_gmt":"2012-05-29T14:35:31","slug":"sorridents-drilbla-crise-com-franchising","status":"publish","type":"post","link":"https:\/\/www.odontosites.com.br\/odonto\/sorridents-drilbla-crise-com-franchising\/","title":{"rendered":"Sorridents drilbla crise com franchising"},"content":{"rendered":"

A Sorridents Cl\u00ednicas Odontol\u00f3gicas tem uma proposta diferente para driblar a crise econ\u00f4mica mundial. Investe em rede de franquias e foca seu produto na classe C e D. At\u00e9 o final de 2010 deve passar das atuais 75 unidades em funcionamento para 250. “Queremos ser uma Gol ou uma Casas Bahia para a popula\u00e7\u00e3o, oferecendo tudo o que ela precisa, com qualidade e num s\u00f3 lugar a pre\u00e7os que cabem no bolso do cliente”, informa Cleber Soares, diretor de franchising da rede. <\/P>
\n

Com o mercado ainda aquecido e 88% da popula\u00e7\u00e3o desassistida de servi\u00e7os odontol\u00f3gicos, a expans\u00e3o do setor de franquia \u00e9 uma boa op\u00e7\u00e3o “at\u00e9 para quem investe na bolsa”. “Mas o que na verdade a Sorridents quer \u00e9 que todos tenham acesso a tratamentos dent\u00e1rios”, diz Soares. <\/P>
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A pre\u00e7os acess\u00edveis – acima dos R$ 12 dos tickets de operadoras de odontologia – a Sorridents oferece em suas cl\u00ednicas todos os servi\u00e7os, do pedi\u00e1trico ao geri\u00e1trico. S\u00e3o cl\u00ednicas de 200 metros quadrados com cinco a oito consult\u00f3rios com 15 a 20 dentistas especializados. “O cliente pode fazer seu tratamento de acordo com um plano de pagamento estudado para as possibilidades dele. Todos os servi\u00e7os s\u00e3o feitos na mesma cl\u00ednica. Nada de marcar consultas com espa\u00e7o de um ou dois meses”, explica o executivo.<\/P>
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Fonte: Gazeta Mercantil<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"

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